Planning Innovations Group- Product Planning, Management, and Marketing Services


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"IF YOU CAN'T DESCRIBE WHAT YOU ARE
DOING AS A PROCESS, YOU DON'T KNOW
WHAT YOU ARE DOING" – W. EDWARDS DEMING

Throughout our experience with companies such as Motorola, Qwest, AT&T, IBM, as well as working with dozens of small and mid-sized companies, it became apparent that "innovation" was a common desire, but is very difficult to define and manage. Some of the challenges we consistently hear include:

"We have no time to work on new opportunities!"
"It takes forever to investigate new products."
"Customers can’t tell us what they need."
"We need more high potential opportunities."
"We can’t make tough investment decisions."

Since 2002, Planning Innovations has helped leading companies in technology-driven industries identify, evaluate, and develop market leading products and services - faster and more efficiently. We have developed innovation planning programs based on years of experience with startups and Fortune 500 companies and focus on eight key disciplines to drive new product success:

1.	Selecting the right markets, products, and time to enter
2.	Achieving true cross-functional collaboration
3.	Focusing on business goals and outcomes
4.	Having a deep customer and market focus
5.	Writing clear, prioritized product requirements
6.	Defining clearly valuable and differentiated products
7.	Achieving effective and disciplined execution
8.	Building highly effective product leadership

Based on our experiences with a large variety of companies and detailed research on innovation practices, we have developed practical, efficient product innovation methods that achieve results. Some of the advantages of working with Planning Innovations include:

An emphasis on speed and efficiency. PI realizes that companies have limited resources. We have worked hard to create extremely practical innovation planning methods to build on current skills and knowledge. Companies usually have the talent, but need better methods.
Cost effective services. Being based in Portland, OR allows for extremely low overhead that gives us a cost advantage over many firms without sacrificing quality or expertise. We pass this savings on to clients.
Working directly with the principal consultant. Dorian Simpson leads all consulting engagements, and brings in targeted, specialized resources as necessary to make every engagement successful.
Practitioners and trainers. With experience in conducting real world innovation projects as well as training talented professionals, we are able to communicate methods effectively in every program.
Guaranteed results. Based on your criteria, we guarantee a positive outcome. You can learn more about this guarantee by contacting us.

Contact us to get more information on how our services can benefit your organization or download our four-page programs overview.


Managing Director

Dorian Simpson founded Planning Innovations in 2002 to help technology-driven companies launch successful products and services through focused innovation management and planning. He has significant experience in both engineering and marketing to help build the bridge between these two critical innovation functions. Learn more.

Our Team

Effective product innovation practices requires a range of analytical, customer research, creative, planning, and project skills. Working with Planning Innovations means working with Dorian Simpson, and depending on the project needs, we will work with a range of product development and marketing specialists to provide clients with the highest quality and cost effective results.

Meet our team.

About Our Logo

The "Ansoff Product-Market Growth Matrix is a common tool developed in 1957 by Igor Ansoff to analyze the areas of growth desired by an organization. We have adopted this model as one of our tools to help companies manage the portfolio of opportunities available to them as well as a visual depiction of what we do - help companies identify and execute these opportunities.